GEO/SEO Skills forClaude Code
AI search engines don't rank pages — they cite sources. Being cited is the new "ranking #1".
These skills apply Princeton's 9 GEO methods and cross-reference your data across ChatGPT, Perplexity, Claude, and Google — all from your terminal.
$ claude
> /aeo-audit
Running full AEO audit...
Pulling leaderboard, sitemap, search metrics, LLM queries...
AI Visibility Score: Medium
Leaderboard: #3 (behind Competitor A, Competitor B)
Pages needing attention: 7
Content gaps found: 12 LLM queries with no matching content
...
4 Skills, One Goal: AI Visibility
Each skill pulls real data from xSeek and cross-references it to produce actionable insights.
/aeo-audit
Full AI visibility assessment. Pulls your leaderboard rank, declining pages, search metrics, LLM search queries, and AI citations. Outputs a prioritized action list.
/optimize-page
Deep-dive on a single URL. Compares GSC queries vs LLM queries, checks AI citations, runs AEO Copilot analysis. Outputs specific rewrite recommendations.
/track-visibility
AI visibility snapshot. Leaderboard position, top cited pages, prompt coverage, AI bot activity. Quick status check you can run weekly.
/find-opportunities
Content gap finder. Cross-references LLM search queries, GSC data, and competitor citations to find topics where you're missing. Outputs a content calendar.
What Data the Skills Access
Skills pull from 19 MCP tools to cross-reference traditional search and AI search data.
Google Search Console
Page metrics (impressions, clicks, CTR, position) and search queries per URL.
AI Brand Mentions
Leaderboard rankings and prompt results across ChatGPT, Claude, and Perplexity.
LLM Web Searches
The exact search queries AI models run behind the scenes when answering user prompts.
AI Citations
URLs that AI models cite as sources — your pages and competitor pages.
AI Bot Traffic
GPTBot, ClaudeBot, PerplexityBot crawl logs — which pages they visit and how often.
AEO Copilot
AI-powered page analysis with actionable recommendations for content structure and schema markup.
The 9 Princeton GEO Methods
Research-backed techniques that increase your visibility in AI-generated answers. The skills apply these automatically when analyzing your content.
Best combination: Fluency + Statistics = Maximum boost. The /optimize-page skill checks your content against all 9 methods.
Optimize for Every AI Search Engine
Each AI platform has different ranking factors. The skills tailor recommendations per engine.
ChatGPT
- Branded domains cited 11% more than third-party
- Content updated within 30 days gets 3.2x more citations
- 350K+ referring domains = 8.4 avg citations per response
Perplexity
- Allow PerplexityBot in robots.txt
- FAQ Schema drives higher citation rates
- PDF documents are prioritized for citation
- Semantic relevance over keyword density
Claude
- Uses Brave Search, not Google — ensure Brave indexing
- High factual density preferred (data-rich content)
- Structural clarity for easy extraction
Google AI Overview
- E-E-A-T signals (Experience, Expertise, Authority, Trust)
- Structured data / Schema markup required
- Authoritative citations boost visibility +132%
Microsoft Copilot
- Requires Bing indexing to be cited
- Microsoft ecosystem presence helps (LinkedIn, GitHub)
- Page speed under 2 seconds, clear entity definitions
Content Structure
- Answer-first format — direct answer at the top
- Clear H1 > H2 > H3 hierarchy
- FAQPage schema adds +40% AI visibility
- Short paragraphs (2-3 sentences max)
Set Up in 2 Minutes
Connect xSeek MCP server and the skills will work automatically.
Get Your API Key
Sign up for xSeek and generate an API key from Settings. Enable the llm_queries:read and prompts:read privileges.
Install the xSeek CLI
Install the CLI and set your API key. Claude Code will use it as a tool automatically.
curl -fsSL https://cli.xseek.io/install.sh | sh
export XSEEK_API_KEY=YOUR_API_KEY
Install the Skills
Clone the GitHub repo into your Claude skills directory:
git clone https://github.com/xseekio/claude-code-seo-geo-skills.git ~/.claude/skills/seo-geo
Run Your First Skill
Open Claude Code and type a slash command:
/aeo-audit
/optimize-page https://yoursite.com/blog/post
/track-visibility
/find-opportunities
How It Works
You Type a Command
Slash commands trigger skill files that tell Claude exactly what data to pull and how to analyze it.
Claude Calls xSeek MCP
Claude uses the xSeek MCP server to pull search metrics, AI citations, LLM queries, and more — all in parallel.
You Get a Report
Cross-referenced insights and specific, actionable recommendations you can act on immediately.
Optimize for AI Search from Your Terminal
Stop switching between dashboards. Run an audit, get recommendations, and improve your AI visibility — all in Claude Code.
